Measured has solved the cross-channel attribution problem through a creative approach anchored on really smart experimentation. Finally, we have a trusted cross-channel media reporting tool for our portfolio companies that applies the finance concept of incremental contribution to media portfolio investment decisions.
Measured has solved the cross-channel attribution problem through a creative approach anchored on really smart experimentation. Finally, we have a trusted cross-channel media reporting tool for our portfolio companies that applies the finance concept of incremental contribution to media portfolio investment decisions.