Plan on being amazed: Set up a Measured demo
See how Media Plan Optimizer is just one powerful tool within the most advanced incrementality platform anywhere.Get a demo
Allocate your media budget for maximum efficiency and effectiveness with Measured’s Media Plan Optimizer, powered by the world’s most advanced incrementality model.
Media Plan Optimizer makes other media planning tools obsolete. How? By delivering ad spend recommendations based on every campaign’s actual incremental contribution to your sales.
Allocate entire paid media budgets in mere minutes, and receive spend recommendations for every channel and campaign. Run, save, share and compare multiple plans to identify the best strategy for reaching your goals.
Whether optimizing spend for the entire funnel or just a single channel, you can maximize results against a fixed budget or find the optimal budget for your target KPIs.
Optimize for the future: Media Plan Optimizer can allocate your budget based on target ROAS, CPO, or incremental sales. Just input your goals and let incrementality do the rest in building forward-looking optimization scenarios.
“We found Measured almost 3 years ago & we went all in. It's the kernel of truth! It's what we follow every day to make sure of our spending decisions.”Tony Drockton, CEO, Hammitt Watch the video