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Media Incrementality Measurement

Identify Waste, Test for Scale, Improve Efficiency. In the current environment its more important than ever to have an agile measurement partner. With Measured, you can quickly identify waste, test for scale and improve efficiency.
Measured's client - FabFitFun logo
Measured's client - TechStyle
Measured's client - LuLus logo
Measured client Anheuser Busch logo
Measured's client - Birdie logo
Measured's client - Calvin Klein logo
Speed to Insights in Less than 30 Days

Speed to Insights in Less than 30 Days

Proven Success, +30% Greater Efficiency

Proven Success, +30% Greater Efficiency

Always-On A/B Experimentation

Always-On A/B Experimentation

What Measured can do for You

How does it work?
How does it work?
Measured uses Design of Experiments (DOE) methodology. We deploy best in class test and control experimentation in each marketing channel and present the incremental metrics in a cross-channel reporting view so you can see true performance across your media.
Optimize Media Mix Investments
A Clear View Across the Portfolio
Maintain Privacy Compliance
Attribution Made Easy
headshot of Rob Trauber CEO Johnny Was
Johnny Was
Rob Trauber, CEO
"In the first 18 months of working with Measured, we doubled our online business. Measured is a critical partner enabling us to tune into media’s contribution to our growth. We now have a laser focus on the incremental contribution of paid media, providing us the data to make smarter investment decisions."
headshot of Gail Buffington VP Marketing and Analytics Soft Surroundings
Soft Surroundings
Gail Buffington, VP Marketing & Analytics
"The level of partnership we get with Measured is truly top-notch. The team is highly engaged and committed to ensuring success with the product, so I was able to feel completely comfortable with the reliability and accuracy of the data and reporting. The speed with which we’ve been able to gain insights into our marketing decisions has been amazing."

Measured Drives Results

Fast Growing DTC Brand Decreases Acquisition Costs
Reallocates 81% of retargeting over-investment, results in overall Customer Acquisition Costs dropping by 16%.
Fashion Retailer Rightsizes Catalog
Applies incrementality reads to spend more effectively into digital tactics doubling eCommerce business in 18 months.
Ready to Make More Informed Media Investment Decisions?