Media Incrementality Measurement
Identify Waste, Test for Scale, Improve Efficiency. In the current environment its more important than ever to have an agile measurement partner. With Measured, you can quickly identify waste, test for scale and improve efficiency.
Speed to Insights in Less than 30 Days
Proven Success, +30% Greater Efficiency
Always-On A/B Experimentation
What Measured can do for You
How does it work?
How does it work?
Measured uses Design of Experiments (DOE) methodology. We deploy best in class test and control experimentation in each marketing channel and present the incremental metrics in a cross-channel reporting view so you can see true performance across your media.
Optimize Media Mix Investments
A Clear View Across the Portfolio
Maintain Privacy Compliance
Attribution Made Easy
Johnny Was
"In the first 18 months of working with Measured, we doubled our online business. Measured is a critical partner enabling us to tune into media’s contribution to our growth. We now have a laser focus on the incremental contribution of paid media, providing us the data to make smarter investment decisions."
Soft Surroundings
"The level of partnership we get with Measured is truly top-notch. The team is highly engaged and committed to ensuring success with the product, so I was able to feel completely comfortable with the reliability and accuracy of the data and reporting. The speed with which we’ve been able to gain insights into our marketing decisions has been amazing."
Measured Drives Results
Fast Growing DTC Brand Decreases Acquisition Costs
Reallocates 81% of retargeting over-investment, results in overall Customer Acquisition Costs dropping by 16%.
Fashion Retailer Rightsizes Catalog
Applies incrementality reads to spend more effectively into digital tactics doubling eCommerce business in 18 months.
