The gold standard for modern marketing attribution

We take the uncertainty out of marketing attribution. With Measured, you see the real impact of ad spend so you can maximize every media dollar.

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Why Measured for marketing attribution?

Our marketing attribution solutions meet you where you are

End-to-end attribution and optimization

  • Automated incrementality-based marketing attribution so you can understand where you’re getting incremental lift.
  • Easily and confidently re-allocate, scale, and optimize your ad spend to maximize ROAS and revenue.
  • Upgrade from outdated platform reporting or multi-touch attribution (MTA) models.
Incrementality Testing

Incrementality testing

  • Enjoy the most advanced geo- and first-party experimentation available.
  • Test any geo-targetable tactic or channel for incremental lift or scale potential.
  • Use our gold-standard testing results to validate and improve your measurement practice.
Cross-channel attribution powered by incrementality

Cross-channel attribution powered by incrementality

  • Measure the incremental contribution of every channel, tactic, or campaign within one unified dashboard.
  • Tap into the world’s biggest incrementality benchmarks database to see how you compare to other leading brands.
  • Our budget allocation tool lets you model ways to spend for maximum efficiency and growth.

Future-proofed testing and insight tools

  • Our always-on marketing attribution model is customized to your brand, providing accurate cross-channel performance insights that drive smarter media investments.
  • Get the power of enterprise-grade testing without the overhead of running your own, thanks to our ever-growing library of 25,000 incremental lift tests.
  • We process your media platform conversion data and your own sales and conversion data, going far beyond the limitations of in-platform reporting.
partners & integration

Partners & integrations

  • Get more from your apps with Measured’s seamless integrations.
  • We work with a select but growing set of partners to deliver on the power of incrementality for better marketing attribution.
  • Enjoy data and measurement quality that’s assured and ready for consumption.

Measured’s Partners with 100+ apps to create
a seamless user experience

Birdies
Crocs
Dollar Shave Club
J Mc Laughlin
Lulus
Vuori
Bearaby
Hammitt
Vera Bradley
Dermalogica
Birdies
Crocs
Dollar Shave Club
J Mc Laughlin
Lulus
Vuori
Bearaby
Hammitt
Vera Bradley
Dermalogica

Unlock your marketing potential.

See how Measured can help you optimize your media investments to drive sales.