Measured®: Marketing Attribution & Incrementality TestingTaboola - Measured®: Marketing Attribution & Incrementality Testing
Category | Native

Incrementality Measurement with Measured and Taboola To Inform Marketing Attribution

Taboola is a discovery and native advertising platform that helps people explore what’s interesting and new in the moment of next. Taboola is used by content publishers to encourage users to view more articles on the same site, or to gain revenues for referral traffic. Marketers and brands bid for views of their content.