Our job? To make our customers marketing heroes.

At Measured, we’re here for one reason: To help our customers’ marketing dollars work harder. We’re dedicated to helping them unlock the power of incrementality measurement and optimization, so they’ll know precisely where to invest their ad spend to maximize sales.

Measured Team

Founded

Built around user-centric innovation

2017
We’re a pioneer and acknowledged leader in the industry

Team members

A growing global team of about

150+
Including world-renowed data scientists & media measurement experts

Brands

Number of brands who rely on Measured

160+
Including many of the world’s fastest-growing brands

Ad spend

We’ve helped our customers optimize

$10BN+
in ad spend with the Measured Incrementality Platform
what we do

What we do

Measured provides the only media optimization platform powered by incrementality intelligence. Developed by media measurement and data science experts with over 100+ years of combined attribution experience, marketers use the Measured Incrementality Platform to validate, plan, test, and optimize advertising spend to drive business growth.

$10 Bil optimized

The impact

Since 2017, marketers at more than 150 leading ecommerce brands have trusted Measured to optimize over $10 billion in ad spend (and counting).

Our leaders

Trevor Testwuide | Leadership at Measured

Trevor Testwuide

CEO and Cofounder

Nick Stoltz

Nick Stoltz

Chief Strategy Officer

Helen Park

Helen Park

SVP, People

Mahesh Jeswani

Mahesh Jeswani

SVP, Product

Kole Winters | Leadership at Measured

Kole Winters

SVP, Engineering

Liz Garza

Liz Garza

SVP, Customer Success

Will Post

Will Post

VP, Sales

Clay Cohen

Clay Cohen

VP, Marketing

Tom Whyel | Leadership at Measured

Tom Whyel

VP, Finance

Board of directors

Trevor Testwuide | Leadership at Measured

Trevor Testwuide

CEO and Cofounder

Mickey Arabelovic

Mickey Arabelovic

Founder, Telescope Partners

Ivan Markman

Ivan Markman

Meaningful Growth Driver

Industry awards & accolades

2024 Marketing attribution software - Top Performer

Awards

2024 Marketing Attribution Software Customer Success Report View the award
adaexchanger 2024

Awards

AdExchanger 2024 Best Measurement & Analytics Capability View the award
global-tech-award

Awards

2023 Global Tech Awards Winner View the award
deloitte-fast-500

Awards

Measured Recognized in 2023 Deloitte Technology Fast 500™ View the award
digiday-award

Awards

2023 Digiday Technology Awards View the award
Adexchanger Award

Awards

AdExchanger’s 2023 Programmatic Power Players View the award
Awards

Awards

2023 Marketing Attribution Software Customer Success Report View the award
The Leading 100

Awards

The Leading 100 List 2023 View the award
Fast 500 Deloitte | Measured

Awards

2022 Tech 500 Winners- Growth and Innovation View the award
Best Measurement or Analytics Capability | Measured

Awards

AdExchanger 2022 Best Measurement or Analytics Capability View the award

Are you passionate about analytics? Join our team

Learn about how Measured is committed to helping you accomplish great things.

Careers at Measured