Our job? To make our customers marketing heroes.

At Measured, we’re here for one reason: To help our customers’ marketing dollars work harder. We’re dedicated to helping them unlock the power of incrementality measurement and optimization, so they’ll know precisely where to invest their ad spend to maximize sales.


Built around user-centric innovation

We’re a pioneer and acknowledged leader in the industry

Team members

A growing global team of about

Including world-renowed data scientists & media measurement experts


Number of brands who rely on Measured

Including many of the world’s fastest-growing brands

Customer ad spend

We’ve helped our customers optimize

in ad spend with the Measured Incrementality Platform
What we do
What we do

What we do

Measured provides the only media optimization platform powered by incrementality intelligence. Developed by media measurement and data science experts with over 100+ years of combined attribution experience, marketers use the Measured Incrementality Platform to validate, plan, test, and optimize advertising spend to drive business growth.

The impact

Since 2017, marketers at more than 150 leading ecommerce brands have trusted Measured to optimize over $10 billion in ad spend (and counting).

Our leaders

Trevor Testwuide | Leadership at Measured

Trevor Testwuide

CEO and Cofounder

Nick Stoltz | leadership at Measured

Nick Stoltz

Chief Strategy Officer

Mahesh Jeswani | Leadership at Measured

Mahesh Jeswani

SVP, Product

Helen Park | leadership at Measured

Helen Park

SVP, People

Kole Winters | Leadership at Measured

Kole Winters

SVP, Engineering

Tom Whyel | Leadership at Measured

Tom Whyel

VP, Finance

Board of directors

Trevor Testwuide | Leadership at Measured

Trevor Testwuide

CEO and Cofounder

Mickey Arabelovic

Mickey Arabelovic

Founder, Telescope Partners

Ivan Markman

Ivan Markman

Meaningful Growth Driver

Industry awards & accolades

fast 500


Measured Recognized in 2023 Deloitte Technology Fast 500™ View the award
Winner Digiday award


2023 Digiday Technology Awards View the award
Adexchanger Award


AdExchanger’s 2023 Programmatic Power Players View the award


2023 Marketing Attribution Software Customer Success Report View the award
The Leading 100


The Leading 100 List 2023 View the award
Fast 500 Deloitte | Measured


2022 Tech 500 Winners- Growth and Innovation View the award
Best Measurement or Analytics Capability | Measured


AdExchanger 2022 Best Measurement or Analytics Capability View the award
Inc 5000 | Measured


2022 Inc. 5000 – #523 With 1190% Growth View the award
Saas awards | Measured


2022 Best Product for Digital Marketing View the award


2022 MarTech Best Marketing Attribution Solution View the award

Are you passionate about analytics? Join our team

Learn about how Measured is committed to helping you accomplish great things.

Careers at Measured