Incrementality Measurement
for Smarter Cross-Channel
Marketing Decisions
Increase media efficiency, manage your marketing data
and grow your business
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Incrementality Measurement for Smarter Cross-Channel Marketing Decisions
Increase media efficiency, manage your marketing data and grow your business
Best Measurement or Analytics Capability
The AdExchanger Awards 2020
Best Measurement or Analytics Capability
Digiday Technology Awards Winner 2020
Best Measurement or Analytics Capability
The AdExchanger Awards 2020
Best Attribution Tool
Digiday Technology Awards Winner 2020
Great Brands Trust Measured
Get Actionable Insights for Growth
Measured software provides accurate, ongoing incrementality measurement of media performance and a privacy-compliant place to store, manage and utilize valuable data from across your business.
Connect
Unify, organize and harmonize all your marketing data
Learn
Understand incremental contribution of every channel, platform and tactic
Grow
Make decisions based on trusted cross-channel insights
Connect
Unify, organize and harmonize all your marketing data
Learn
Understand incremental contribution of media by channel, platform and tactic
Grow
Make decisions based on trusted cross-channel insights
Connect
Unify, organize and harmonize all your marketing data
Learn
Understand incremental contribution of media by channel, platform and tactic
Grow
Make decisions based on trusted cross-channel insights
The Measured Intelligence Suite™ of Products for Marketing Attribution
mMDW™
Our marketing data warehouse is a data operating platform purpose-built for analytics.
The mMDW ingests, unifies and stores your data for marketing measurement while offering extensive customization, active monitoring and privacy-compliant data management services.
All your marketing data is easily portable for use with all any business applications.
mExperiment™
To deploy and manage experiments systematically and reliably across the media mix is a complex process.
Measured executes comprehensive, repeatable and transparent control testing to identify the incremental contribution and scale of media.
mExperiment adapts to provide current and trustworthy results that map to your specific growth KPIs. Learn more
mDecisions™
Smart media investment decisions require reliable cross-channel reporting.
Through flexible and highly customizable dashboards, mDecision provides detailed cross-channel and granular views into incremental media contribution.
Our optimization reports and proven scenario planner that forecasts short and long-term media performance will guide you to the best decisions for improving results and optimizing media mix across your portfolio. Learn more
Worried about attribution without Cookies?
We aren’t. Measured bet on incrementality testing and cohort-based analytics as the future of measurement.
