Maximize Media Efficiency
and Find New Ways to Grow

Leading brands trust Measured’s award-winning
media optimization platform to reveal the true incremental
contribution of every advertising dollar they spend.

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Maximize Media Efficiency
and Find New Ways to Grow

Measured’s award-winning media optimization platform reveals the true incremental contribution of every advertising dollar you spend.

Get a Demo
Best measurement or analytics capability 2020 - Measured

Best Measurement or
Analytics Capability

AdExchanger Awards

Best attribution tool - Measured

Best Attribution Tool

Digiday Technology Awards

MarTech_Breakthrough_Awards_Badge_2022

Best Marketing
Attribution Solution

MarTech Breakthrough Awards

Best Marketing
Attribution Solution
MarTech Breakthrough Awards
Best measurement or analytics capability 2020 - Measured
Best Measurement or
Analytics Capability
AdExchanger Awards
Best attribution tool - Measured
Best Attribution Tool
Digiday Technology Awards

Great Brands Trust Measured

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"TechStyle leans heavily on data to drive our ongoing marketing strategy and Measured consistently delivers insights we trust to make ongoing cross-channel media decisions."
Aubrie Richey
TechStyleOS
Aubrie RicheyVP of Media Intelligence
"Shhhh. Don’t tell anyone, but we've been using Measured since early last year, and we grew another 82% with their help. It will be our little secret."
Tony Drockton
Hammitt
Tony DrocktonFounder
"Measured deserves a lot of credit for being WAY out front on incrementality when many vendors in the attribution space were still fixated on multi-touch attribution."
Adam Lovallo
Grow.co
Adam LovalloCo-founder
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Measured Helps DTC Brands Make Smart Media Investments

Our easy to use, enterprise-grade software delivers cross-channel source of truth reporting powered by expertly designed incrementality experiments for every marketing channel.

Reduce hold & scale with Measured
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Connect

Unify, organize and harmonize all your marketing data

Understand incremental contribution with Measured

Learn

Reveal incremental contribution of every channel, campaign and tactic

Make decisions based on trusted cross-channel insights with Measured

Grow

Make decisions based on reliable ongoing insights

Measured Helps Growing Brands Make Smart Media Investments

Our easy to use, enterprise-grade software delivers cross-channel source of truth reporting powered by expertly designed incrementality experiments for every marketing channel.

Connect icon

Connect

Unify, organize and harmonize all your marketing data

Understand incremental contribution with Measured

Learn

Reveal true incremental contribution of every channel, campaign and tactic

Make decisions based on trusted cross-channel insights with Measured

Grow

Make decisions based on reliable
ongoing insights

Scale More Profitably With
Incrementality-Based Attribution

Smart media investment decisions with Measured

Reports and Optimization

Smart media investment decisions with Measured

Smart media decisions require full portfolio incrementality reporting that grows with your brand.

Reconcile marketing spend and sales data daily for detailed cross-channel and granular views into incremental media contribution. Track performance using key metrics that you choose and generate automated business-critical reports.

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Testing and Insights

manage experiments systematically and reliably across the media mix is a complex process with Measured

Accurate measurement for ongoing insights must be able to adapt to a changing environment.

Run automated, ongoing test and control experiments to identify the incremental contribution and scale potential of your media. Our proven methodology delivers reliable results even when privacy rules change.

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manage experiments systematically and reliably across the media mix is a complex process with Measured
Measured marketing data warehouse is a data operating platform purpose-built for analytics

Data Management

Marketers need all their data in one place, organized for ongoing analysis and reporting.

Measured marketing data warehouse is a data operating platform purpose-built for analytics

Unify and store all your measurement data from 275+ integrated sources in a custom-built marketing data warehouse (MDW) with active monitoring and secure data management services.

Learn more

The State of DTC Marketing Measurement- Industry Report Cover Image

The State of DTC Marketing Measurement Survey 2022

This report explores how marketers are dealing with current challenges in media measurement and what investments they are prioritizing for the future.

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Want to Learn More About
Incrementality and Attribution?

We’ve got answers to all your questions about measurement, experimentation, MMM, MTA and more.

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Want trusted measurement for smart media investment decisions?

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Measured is SSAE SOC 2 Compliant. Our policies and procedures have been audited to assure security, availability, processing integrity, confidentiality and privacy. Learn More.

SOC - AICPA - Black
Measured is SSAE SOC 2 Compliant. Our policies and procedures have been audited to assure security, availability, processing integrity, confidentiality and privacy. Learn More.